Watson
Moderator
If you are a digital marketer and have been leveraging Google Ads campaigns, please pay attention to what am about to say to you on this thread "3 steps to resolving Googe Ads Campaigns issues"
First: As an advertiser using Google Ads to run your campaigns is promising, though, in some ads campaign cases, you may have encountered a few issues affecting your ads. These are issues you should not be worried about as such is part of the process, while you should not worry about them you should not ignore them either, but best look for ways to resolve them
For example
If you're running Google Ads campaigns and you're not seeing the desired results you want, it might be an issue related to poor campaigns auditing, trying to find out where the issues are coming from
When you find these issues, don't just ignore them also don't panic, but try to make some small adjustments to your ad copy, then re-targeting settings, landing pages, or even the banner ads copy can be re-worked, so you can quickly boost your sales, opt-ins and importantly seeing the desired result you ever wanted and start getting much better return on your investment running Google ads
So now, let's explore 3 steps to resolving Google Ads campaign issues that you can implement right away to start seeing better results.
1: Alway Pay Attention To Improving your ad copy: Ads copy in most time is the key to Google Ads campaign success, so when you are running Google ads and the result is poor, please pay attention to the ads copy and see if you can make some tweak. Your ad copy is the first thing to getting potential customers, irrespective of niche target, your ads copy is very important for the success of every campaign
So it's crucial that it grabs people's attention and entices them to TAKE Action and click through to your landing page (Website). This can be achieved when you make sure your ad copy communicates the benefits of your product, service, or offer to the audience, including a strong call-to-action, and uses language that resonates with your target audience, using language your audience understands best all keys areas you need to pay attention
2: Refine your targeting: If your ads are being shown to people who aren't interested in your product or service, sorry the best way to resolve this issue is to identify the right audience and retarget them based on niche categories they fall into
Targeting the wrong people can lead to a waste of money, low results so is important that you take a look at your targeting settings and make sure you're only showing your ads to people who are likely to be interested in what you're offering.
You can refine your targeting based on factors like demographics, interests, and location. ALSO Remember to Sign Up for worldforumlive, which is 100%free for more incentives
3: Using Optimized landing page (Website): Before you start any campaign be it Google Ads or social media ads campaign, is very important the landing page (website) you are using as a lander is well optimized
Well optimized that once someone clicks through your ads, it will take the person to the right page, with a clear call to action, detailing to the new visitors what they should do at the moment
It's important never to assume that your website visitors know what to do when they land on your landing page (website). Sorry 75% of people visiting, do not know what next to do, this is where a clear call to action comes in, detailing to them what action to take
If you want them to sign up, tell them to, if you want them to buy tell them just go straight to the point in a language they will understand. Its best this way than keeping them on the lope
On your landing page or website, you must ensure those clicking on your ads are having a positive experience and are motivated to take action in patronizing you.
Make sure your landing page (website) is well optimized for conversions by including a clear and prominent call-to-action, removing any distractions that might take away their attention from your product or service.
Also, remove anything that will make your site or landing page visitor more confused, also make sure the landing page (website) loads very fast and is readable, as well as easy to navigate. Also, Read More Threads here